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In many organisations, customer and valuable company data are scattered across the organisation. The format and systems this is stored on is also varied and can include mainframe applications, CRM applications, flat files, spreadsheets and smaller desktop databases like MS Access.
The true potential of this information can only be realised and analysed once this forms part of a master database or stored on or linked to a data warehouse. Thus the overall “big picture” view of the customers can be seen for improved business intelligence.
ETL is the process of reading data from a source, cleaning it and reformatting to a specified, uniform standard, and then writing it to the target destination.
In the transformation part of ETL, data is not just reformatted or converted, but also cleaned to remove duplication and enforce consistency.
Emtech Data Solutions can help you integrate your systems and transform your data to be a valuable asset to your company. |
